What brands are there for sweatshirts?
As a must-have item in autumn and winter, sweatshirts have continued to become popular in the fashion circle and daily life in recent years. Whether it is celebrity street photography, social media or daily wear, sweatshirts occupy an important position. This article will take stock of the hot topics and hot content on the Internet in the past 10 days, and organize the mainstream sweatshirt brands on the market in a structured way to help you quickly understand the fashion trends and brand choices in the sweatshirt market.
1. Recent hot topics related to sweatshirts
According to search data from the entire Internet, hot topics about sweatshirts in the past 10 days have mainly focused on the following aspects:
| hot topics | Discussion popularity | Main platform |
|---|---|---|
| Celebrity style sweatshirt | high | Weibo, Xiaohongshu |
| National fashion sweatshirt brand | Middle to high | Douyin, Bilibili |
| Co-branded sweatshirt | high | Dewu, Tmall |
| Eco-friendly material sweatshirt | in | Zhihu, Douban |
| Oversize sweatshirt outfit | Middle to high | Xiaohongshu, Douyin |
2. Inventory of mainstream sweatshirt brands
Based on market research and consumer feedback, we have compiled the following mainstream sweatshirt brands, covering international brands, sports brands, national fashion brands and other categories:
| Brand Category | brand name | price range | Popular items |
|---|---|---|---|
| international luxury brand | Gucci, Balenciaga, Givenchy | 3000-15000 yuan | Logo print sweatshirt |
| Sports brand | Nike, Adidas, Puma | 300-1200 yuan | Co-branded sweatshirt |
| fast fashion brand | Zara, H&M, UNIQLO | 100-500 yuan | Basic sweatshirt |
| National trend brand | Li Ning, PEACEBIRD, URBAN REVIVO | 200-800 yuan | Chinese style design sweatshirt |
| designer brand | Off-White, Vetements, ACNE Studios | 1500-5000 yuan | Personalized tailoring sweatshirt |
3. How to choose a sweatshirt brand that suits you
When choosing a sweatshirt brand, you need to consider the following factors:
1.budget: Choose a suitable price range according to your personal financial ability. There are abundant choices from fast fashion for 100 yuan to luxury goods worth 10,000 yuan.
2.style: Different brands have different design styles. Sports style, street style, simple style, national trend, etc. should match personal aesthetics.
3.Material: High-end brands mostly use high-quality cotton, while environmentally friendly brands use organic cotton or recycled materials, which affects wearing comfort.
4.Functional: Sports brand sweatshirts focus on breathability and perspiration, while daily brands pay more attention to fit and design.
4. Forecast of sweatshirt fashion trends in 2023
According to the analysis of fashion bloggers and industry experts, sweatshirts will show the following trends in 2023:
| trend direction | Specific performance | Represent the brand |
|---|---|---|
| oversize version | Loose and comfortable, suitable for both men and women | Balenciaga, Vetements |
| retro style | 90s elements return | Tommy Hilfiger, Champion |
| sustainable fashion | Environmentally friendly material application | Patagonia, Stella McCartney |
| The rise of national tide | Chinese element design | Li Ning, Peacebird |
5. Recommended purchasing channels
The main channels for purchasing sweatshirts include:
1.Official mall: Brand official website or Tmall flagship store, guaranteed to be authentic but priced higher.
2.E-commerce platform: Jingdong, Dewu, etc. often have discounts.
3.physical store: Can be tried on, suitable for consumers who have high requirements for fit.
4.Second-hand platform: Suitable for looking for limited edition or lowering the budget.
No matter which brand or channel they choose, consumers are advised to consume rationally according to their own needs and budget, while paying attention to the material, workmanship and after-sales service of the product to ensure that they purchase satisfactory sweatshirt products.
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